Search Behavior
Understand which web searches and follow-up questions AI models use before answering.
What this page shows
Search Behavior shows not only whether your brand is mentioned, but also which web search queries and related questions appear during answer generation.
Web Search Queries
Web search queries are searches AI models use or reference while generating answers. The view groups these queries by frequency, model, and context. Search queries are available for ChatGPT and Perplexity; Gemini and Copilot do not reveal their search terms.
Frequently recurring queries are strong hints for terms, questions, and intents you should cover in content, FAQ structures, and landing pages.
Web search and captured query text are different signals. A model can search the web without exposing its query text. An empty list therefore does not prove that no search occurred. Frequencies only describe captured answers; they are neither user search volumes nor a complete log of internal model steps.
Related Prompts
Related prompts are suggested follow-up questions from captured answers, not executed web searches or measured search volume. Availability depends on the model and collection period. Use them as starting points for additional tracking prompts.